Sharon Cheung is a former advertising professional turned Fashion Jewellery Designer and she founded her personal jewellery brand MIDOTI ® in 2014. Her regional working experiences with international leading brands and dynamic background in 4A, ad agency and art & design industry, are fruitful influences for her design concepts and innovation process.
Cheung’s creations combine sculptural aesthetics and minimalist design subsistence with a delicate and ethereal touch. She derives her inspiration by connecting a series of personal stories from the people around her and her unique designs employ its own invented structures and knotting skills as well as the application of a special material, known as Soft Metal.
Cheung’s innovative designs have won her several international awards, such as one of the “NEXT 100 CREATORS” and a finalist in the “2017 Taiwan Cultural & Creative Award”. The touch of international influence in her designs and innovative use of state of the art technology makes MIDOTI a local jewellery brand worth following over time.
Loupe's Design Residency Programme is a comprehensive mentoring programme with industry experts from the established Chow Tai Fook Jewellery, specially created for jewellery designers who wish to elevate their career and skills to the next level. During the period of mentorship, designers-in-residence can expect to develop their skills and capabilities in jewellery design in the fully-equipped environment at Loupe.